Home lifeDomestic services apparel Entertainment News Player community More

Singapore's First MINISO IP Collaboration Pop-Up Store Debuts at the Heart of the City, Unveiling Blind Box Wonders for the Holiday Season

2024-12-18 MINISO HaiPress

SINGAPORE,Dec. 12,2024 -- On December 7,the renowned global lifestyle brandMINISO launched its first IP collaboration pop-up store in Singapore at Funan,bringing a curated selection of exclusive products and immersive experiences to fans. This unique retail experience will run through January 5,offering a treasure trove of blind box collectibles and popular IP merchandise.


The grand opening of MINISO’s Pop-Up welcomed thousands of consumers

Strategically located in the heart ofFunan,the pop-up store is nestled near Singapore's iconic landmarks,including the Merlion,National Museum of Singapore,and National Gallery Singapore. The 70-square-meter store showcases over 600 products,featuring collaborations with popular IPs such as Sanrio,Disney,Pokémon,Teletubbies,and Harry Potter. Highlights also include the highly sought-after Latte Baby and the Singapore-exclusive debut of the Kandyland-themed blind box. With over 30 limited-edition blind boxes on display,the store has become an irresistible destination for collectors and fans.


MINISO‘s Blind Box Products in Singapore's Pop-Up Store

On December 7,the grand opening welcomed thousands of fans,breaking sales records for similar pop-up stores in the brand's overseas markets. Lots of blind box enthusiasts engaged in interactive activities,amplifying the excitement of theunboxing experience."We're thrilled to be opening our pop-up store in such a prime city-center location. This is an innovative approach to our store format in Singapore," said Bella Tu,Vice President and General Manager of MINISO Overseas Directly Operated Markets. "We will continue to offer consumers innovative shopping experiences and beloved IP products in the future."

MINISO has made an impact on the global market by releasing over 200 blind box products annually,a strategic category that has sold more than 30 million pieces in the first three quarters of 2024. Featuring collaborations with iconic brands such as Disney,Sanrio,and Minions,MINISO's blind box collections consistently captivate collectors worldwide. The pop-up at Funan marks the second stop of the 2024 MINISO Blind Box Carnival,following a successful debut in Indonesia,where it delighted enthusiasts with innovative product designs and engaging activities.


MINISO Brings Singapore’s First IP Collaboration Pop-Up Store to Funan

Spreading Joy in Singapore:MINISO's Thematic Stores and Festive Pop-Ups

Singapore,as a dynamic global destination,holds a strategic position in MINISO's Southeast Asia markets. With established stores in prominent locations like Lucky Plaza,NEX Shopping Mall,and Jurong Point,the brand continues to merge IP collaborations and innovative retail concepts to engage its diverse customer base. Since opening the first IP Collection Store in VivoCity Mall last year,MINISO has expanded its footprint with thematic locations,including the Loopy-themed store at the Singapore Changi Airport and the IP Collection Store at VivoCity.

The vibrant pop-up store at Funan continues MINISO's festive tradition in Singapore. It is more than just a shopping spot; it's a celebration of creativity and fandom,providing fans with a unique chance to dive into the world of their favorite characters and collectibles. As the holiday season unfolds,this pop-up captures the holiday spirit through exclusive offerings and engaging experiences and is set to be a standout attraction for both locals and tourists looking for an unforgettable retail experience in Singapore.

Follow MINISO on Instagram @minisosingapore (https://www.instagram.com/minisosingapore/) for updates on exclusive products,events,and promotions.

2024 MINISO Blind Box Carnival: Unwrap the magic this Christmas season!

Disclaimer: This article is reproduced from other media. The purpose of reprinting is to convey more information. It does not mean that this website agrees with its views and is responsible for its authenticity, and does not bear any legal responsibility. All resources on this site are collected on the Internet. The purpose of sharing is for everyone's learning and reference only. If there is copyright or intellectual property infringement, please leave us a message.

Newest

Jewellery & Gem ASEAN Bangkok (JGAB) 2025: Connecting ASEAN's Gem and Jewellery Business to the Global Market

BioCity Biopharmaceutics Co., Ltd. Announces Clinical Collaboration to Evaluate BC3195 in Combination with KEYTRUDA® (pembrolizumab) in Patients with Locally Advanced or Metastatic Solid Tumors

Acer Reports FY2024 Net Income of NT$5.54 Billion and NT$1.7 Cash Dividend Per Share

Ping An #1 in Brand Finance's Global Insurance Brand Value for 9th Year, Brand Value Reaches $33.6 Billion

LITEON Showcase Groundbreaking Energy Savings in Private 5G Network with NTT EAST at MWC 2025

2025 Global Sources Hong Kong Shows: Shaping the Future of Consumer Trends and Redefining Sourcing

©copyright2009-2020New York Fashion News    Contact Us  SiteMap